8 March 2021
Exhibit bookings are now opened for the 73rd Frankfurter Buchmesse (20–24 October 2021). Dedicated to the topic “re:connect”, this year’s book fair is planned as an in-person event with additional digital formats, and can be flexibly adapted to pandemic-related developments. The focus will be on the international rights business and public events. This year’s Guest of Honour is Canada.
“In 2021, Frankfurter Buchmesse will again be an important meeting place – for the book industry, for authors and readers,” emphasised Juergen Boos, director of Frankfurter Buchmesse. “The industry needs an exchange and visibility more than ever. In recent months we’ve held in-depth discussions with our customers and created a plan tailored to the needs of our exhibitors. With our updated conditions for participating in the fair, and our generous cancellation policy and flexible programme, we want to make it easy for our exhibitors in Germany and around the world to decide in favour of coming to Frankfurt. As always, protecting the health of our exhibitors and visitors has top priority. Our planning processes are therefore flexible, allowing us to quickly adapt to changing requirements.” The 73rd Frankfurter Buchmesse is being supported by funds from the German government’s NEUSTART KULTUR programme. This assistance is being passed along to exhibitors, which means they will benefit from significantly lower fees for exhibition stands.